Everything that makes NovaDB stand out – at a glance. NovaDB Features
Explore NovaDB’s powerful features for efficient, flexible, and future-ready content management. From data modeling and workflow automation to seamless omnichannel delivery – all key capabilities in one place.
Editorial and Content Management Capabilities
NovaDB Visual Editor
Youtube collects data when loading the video. By clicking on "Load video at Youtube" you agree to this. You can find information in our privacy policy.
Visual Editor for Intuitive Content Creation with Drag and Drop
With the Visual Editor in NovaDB, you can edit, structure, and publish text, images, videos, product data, and other content directly in the layout. The Visual Editor in NovaDB offers a true WYSIWYG (What You See Is What You Get) experience. Content such as text, images, videos, product data, and other elements can be edited directly in the layout—in the view in which they will later be published. Changes are visible immediately and can be reviewed in real time.
Intuitive to use – flexible to deploy
Thanks to drag-and-drop functionality and inline editing, content can be quickly and intuitively placed, moved, or replaced. The editor is suitable for a wide range of applications, such as product pages, websites, news articles, marketing materials, articles, or e-commerce platforms.
Efficient collaboration across departments
As an interface between data, layout, and teams, it facilitates collaboration between editorial, marketing, sales, and product management, creating smooth workflows. NovaDB thus offers a central platform where content can be created and published in a structured, consistent, and efficient manner.
Real-Time and Responsive Previews for Web, Mobile, and Print
NovaDB's live preview visualizes in real time how content will appear in web, mobile, and print layouts. With the integrated visual editor, teams can work directly in the layout and adjust content and formatting as they see it—you get exactly what you see. This enables precise fine-tuning of design elements for each channel and ensures brand consistency. Instant feedback shortens review cycles and supports a consistent, high-quality user experience across all touchpoints.
Seamless Collaboration with Commenting and Version Control
NovaDB fosters efficient and transparent teamwork across departments with robust collaboration tools built directly into the platform. Integrated commenting features allow users to exchange contextual feedback directly within the content, making communication between teams more intuitive and eliminating the need for external tools or lengthy email chains.
Version control is deeply embedded into the system, ensuring that every change to content or product data is recorded with full traceability. Users can view the history of changes, identify who made specific edits, and restore previous versions at any time. This enhances both accountability and flexibility—especially valuable in collaborative environments where multiple users contribute to the same datasets or documents.
NovaDB also supports parallel editing through work packages, enabling teams to work on different versions of content simultaneously without interfering with each other's progress. When ready, updates can be merged into the main version with clear conflict resolution mechanisms.
This structured, low-friction approach to content collaboration helps organizations maintain high data quality and consistency, even in fast-paced, multi-stakeholder environments. By reducing communication barriers and ensuring data integrity through automation and smart governance, NovaDB streamlines collaborative content and product information management—from marketing to technical documentation.
Automated Workflows for Approvals and Review Processes
NovaDB optimizes the approval and review process with configurable workflows that increase speed, transparency, and consistency. Every step—from content creation to final approval—is integrated into a structured sequence so that tasks are completed automatically without manual intervention.
Tasks are assigned to the right stakeholders based on their roles. Real-time notifications, deadlines, and reminders keep everyone involved up to date. Visual tools such as Kanban boards and workflow dashboards provide a clear overview and help identify bottlenecks quickly.
By automating repetitive tasks, teams can focus on content quality and strategic decisions instead of getting bogged down in administrative coordination tasks.
Rich Text Editor (TinyMCE) for Classic HTML Text Editing
NovaDB includes a powerful rich text editor based on TinyMCE. This allows you to easily create and edit HTML content without any technical knowledge. With features such as text formatting, link and image integration, and table management, content can be created quickly and efficiently. The user-friendly interface ensures that even less tech-savvy users can work with NovaDB without any problems.
.png?w=2048&etag=Ylro-8nUWUg_n7Lx3lZUjw)
Seamless Management of Multilingual Content and Translations
NovaDB offers a seamless approach to managing multilingual content and translations by integrating various data sources and providing an efficient workflow for handling content in multiple languages. It supports multilingual environments by allowing the creation, management, and publication of content across different languages, ensuring that missing translations are easily identified and added. This functionality is particularly beneficial in international business settings, as it helps maintain consistent content delivery across all channels, whether for e-commerce, technical documentation, or other applications.
Additionally, NovaDB integrates with AI-powered translation tools like DeepL and linguistic tools for grammar, style, and terminology checks, further enhancing the efficiency of translation processes and content management
Integration of AI-Powered Copywriting and Analysis
The integration of AI in NovaDB optimizes content creation and analysis. AI tools like GPT models can automatically generate product descriptions, marketing texts, or technical documentation. Additionally, AI enables content analysis for quality and relevance, such as analyzing customer feedback or market trends.
With the integration of DeepL, AI-driven translation and localization of content is also supported, which is especially useful for multilingual product information.
NovaDB's AI-ready architecture allows seamless integration of AI tools into workflows, enhancing productivity, reducing manual tasks, and creating a personalized, cross-channel experience.
.png?w=2048&etag=2EUKAhmv7BODFSX569elsQ)
Product Data Management (PIM) & Data Maintenance
Hierarchical product structures with inheritance of attributes
NovaDB supports hierarchical product structures, allowing the inheritance of attributes across different product levels. This feature simplifies product management by enabling consistent attribute distribution, reducing manual input and ensuring that changes made to parent product categories automatically propagate to child products. It ensures that complex product catalogs remain structured and efficient, improving the accuracy and consistency of product data across all levels.
Flexible attribute management for technical data, marketing texts, images & videos
NovaDB offers flexible attribute management that enables seamless handling of technical data, marketing texts, images, and videos. This feature allows users to define and manage custom attributes for various content types, ensuring that all product information, from specifications to promotional material, is structured and easily accessible. It enhances content consistency across channels and supports efficient workflows, allowing businesses to adapt quickly to changing needs in both technical documentation and marketing.
Seamlessly Link Product Data to Various Content Types (e.g., Documentation, Blog Posts)
NovaDB enables seamless linking of product data to other content types such as documentation, blog posts, and marketing materials. This integration ensures that product-related information is consistent and accessible across all content formats, improving cross-functional collaboration and streamlining content updates. It enhances the ability to deliver comprehensive, interconnected content that provides a complete view of products, driving efficiency and consistency across the organization.
Comprehensive Media Management with Digital Asset Management (DAM)
NovaDB includes robust media management capabilities through its integrated Digital Asset Management (DAM) system. This feature allows users to efficiently store, organize, and retrieve multimedia assets such as images, videos, and documents. With DAM, businesses can ensure that all media assets are linked to relevant product data, maintaining consistency and simplifying the content creation process across different channels. It enhances collaboration, ensuring that teams have easy access to the latest assets, while improving overall content quality and delivery speed.
Automated Categorization and Classification (e.g., ECLASS, ETIM, BMEcat)
NovaDB streamlines product data management with automated categorization and classification, supporting standards like ECLASS, ETIM, and BMEcat. This feature ensures that product information is consistently structured and categorized according to industry-recognized frameworks, reducing manual effort and minimizing errors. It enhances data interoperability, making it easier to integrate and exchange product data across different systems and channels, while ensuring compliance with industry standards.
Automatic Data Validation and Consistency Checks
NovaDB offers automatic validation and consistency checks to ensure the accuracy and reliability of product and content data. This feature continuously monitors and validates data inputs, flagging inconsistencies or errors in real-time. It helps maintain data quality across various departments, ensuring that only correct and up-to-date information is used. By automating these checks, businesses can reduce manual intervention, minimize errors, and improve the overall efficiency of their data management processes.
Automated Background Processes for Imports, Exports & AI-Based Enrichments
NovaDB automates background processes for imports, exports, and AI-driven data enrichment, minimizing manual effort and ensuring consistency. This feature accelerates workflows by automatically handling routine tasks such as data transfers between systems or enriching content with AI-generated suggestions. By reducing the time spent on manual updates, businesses can focus on strategic tasks while ensuring that product information and content are always up-to-date and enriched with the latest insights.
Collaboration & Workflow-Management
Kanban Boards for Editorial Processes and Product Data Maintenance
NovaDB incorporates Kanban boards to streamline editorial workflows and product data maintenance. This visual tool allows teams to organize, track, and manage tasks in real time, providing an intuitive overview of content creation and data updates. By using Kanban boards, businesses can improve collaboration, increase transparency, and ensure timely delivery of content and product information, all while maintaining data accuracy and consistency across teams.
Flexible, Multi-Stage Workflows for Review and Approval
NovaDB combines highly configurable review and approval workflows with advanced, multi-stage content validation. Administrators can tailor each step—including conditional logic—to reflect specific business rules. They can also assign different stakeholders to approve or reject product data or content at defined checkpoints. This structured yet adaptable approach ensures every item passes the required checks, meets internal standards, and gains clear sign-off before publication. As a result, teams collaborate more smoothly, errors are minimized, decision-making is faster, and overall content quality and compliance improve across departments.
Integration of External Translation Providers
NovaDB enables seamless integration with external translation providers to support efficient content localization workflows. This functionality allows businesses to exchange content directly with translation services, ensuring timely updates and consistent multilingual output. By streamlining the handover and retrieval of localized content, NovaDB helps maintain data accuracy across languages and reduces time-to-market for global publications.
Task and Notification System for Team Coordination
NovaDB features a built-in task and notification system to enhance team coordination and productivity. This system enables users to assign tasks, set deadlines, and receive real-time notifications, ensuring that all team members stay on track with their responsibilities. By centralizing communication and task management, businesses can improve workflow efficiency, reduce delays, and maintain smooth collaboration across departments. This approach also makes it easier to manage editorial processes, product data updates, and more.
Parallel Editing of Content with Work Packages
NovaDB supports parallel content editing through work packages, enabling multiple team members to collaborate efficiently on the same project without conflicts. This feature streamlines content creation by allowing teams to work simultaneously on different sections or tasks, enhancing productivity and reducing bottlenecks. Work packages help organize editorial processes and ensure seamless coordination, making it easier to manage large-scale content projects across various departments.
Omnichannel & Publishing Features
Omnichannel Publishing and Automatic Content Output for Web, Print, PDF, Mobile & E-Commerce
NovaDB offers powerful omnichannel publishing capabilities that enable automatic content output across web, mobile, PDF, print, and e-commerce platforms. This feature ensures that product information and content are consistently updated and distributed across all channels, reducing manual effort and eliminating the need for repeated updates. By centralizing content management, NovaDB streamlines the publishing process, enabling faster time-to-market and ensuring a seamless, unified customer experience, regardless of the platform or device.
Creation of Printable Documents (PDF, InDesign, FrameMaker)
NovaDB supports the creation of printable documents, including PDFs, InDesign files, and FrameMaker documents. This feature allows businesses to generate high-quality print-ready materials directly from the platform, ensuring that all printed content is consistent with digital data. It streamlines the production of brochures, catalogs, and technical documentation while maintaining data accuracy.
API Features & Integration
Easy Publishing via the Delivery API
NovaDB’s Delivery API simplifies the publishing process by enabling the easy and fast distribution of content across multiple channels. Whether it’s web, mobile, or print, this API ensures that content is delivered in real time to the appropriate platforms, ensuring consistency and accuracy. It supports both REST and GraphQL protocols, making it flexible and easy to integrate into any digital ecosystem.
RESTful API & GraphQL for Flexible Data Queries
NovaDB provides both RESTful API and GraphQL support, enabling flexible and efficient data queries. These APIs allow businesses to easily access and manipulate product and content data, providing complete control over data presentation and interaction. Whether for complex filtering or simple requests, NovaDB's API capabilities support diverse integration needs.
JavaScript API for Direct Frontend Integration
NovaDB’s JavaScript API facilitates direct integration with frontend technologies, enabling developers to dynamically interact with content and product data on websites and applications. This direct connection simplifies the frontend development process, allowing for real-time content updates and personalized user experiences.
Comprehensive Real-Time Integration Across Enterprise Systems and Marketplaces
NovaDB offers a comprehensive integration layer that connects effortlessly with ERP, CRM, e-procurement solutions, shop systems, and leading marketplaces such as Shopware and Magento. By synchronising product information, inventory levels, customer data, and transactional details in real time, it centralises data management and provides a unified view across all platforms. This streamlined data flow eliminates manual re-entry, enhances accuracy, and enables organisations to execute omnichannel and procurement strategies more efficiently—ultimately delivering a consistent, seamless customer experience at every touchpoint.
Headless CMS Architecture for Maximum Flexibility
Built on a headless CMS architecture, NovaDB offers maximum flexibility for content delivery. This decoupled approach separates the content management layer from the presentation layer, allowing businesses to seamlessly deliver content to any frontend or device. It ensures adaptability across various channels and technologies, enabling businesses to scale and innovate with ease.
Extensibility through Microservices and External Data Sources
NovaDB’s microservices architecture allows for easy extensibility, enabling the integration of external data sources and services. This ensures that businesses can continuously enhance their platform by incorporating third-party tools, APIs, and custom features, providing a scalable solution that grows with their needs.
Data Import & Export via Standard Formats (XML, JSON, CSV, SQL, BMEcat)
NovaDB supports seamless data import and export through industry-standard formats such as XML, JSON, CSV, SQL, and BMEcat. This flexibility ensures that data can be easily exchanged with other systems, facilitating smooth integration with legacy systems and simplifying the process of onboarding new data sources.
Performance & Scalability
Scalable, high-performance API for content, products and assets
The NovaDB Delivery API delivers editorial content (CMS), structured product data (PIM) and digital assets (e.g. images, PDFs) efficiently and at lightning speed. It is based on a locally stored Lucene search index, which ensures maximum performance per instance – without the need for a central infrastructure. Thanks to this architecture, the API scales absolutely linearly: five instances deliver five times the performance. A single instance can process up to 2,500 requests per second.
The NovaDB Delivery API is more than just a simple delivery interface: it offers a full-fledged search and query platform with features such as facet filtering, typeahead and complex queries – ideal for high-performance web front ends, mobile apps or portals with high interaction rates.
On request, the Delivery API can also be operated geographically distributed across multiple continents – with the same architectural principle and low infrastructure costs. This allows you to build a global, high-performance delivery backbone for international websites and digital services.
High-Performance Search & Indexing for Fast Queries
NovaDB delivers high-performance search and indexing capabilities, ensuring fast and efficient queries even with large datasets. This feature allows users to quickly access and retrieve content and product information, enhancing the overall user experience by minimizing search response times.
Optimized Performance for Large Amounts of Data (~1 Million Objects, ~100 Million Values)
Designed for scalability, NovaDB is optimized to handle large volumes of data, supporting up to approximately 1 million objects and 100 million values. This ensures that businesses can efficiently manage and process vast amounts of content and product data without compromising on system performance or speed.
Horizontal & Vertical Scaling through Kubernetes & Auto-Scaling
NovaDB’s architecture supports both horizontal and vertical scaling, powered by Kubernetes and auto-scaling capabilities. This ensures that the platform can easily adapt to growing data and user demands, providing high availability and performance while maintaining cost efficiency as the system scales.
Cloud-Native Architecture for Efficient Resource Utilization
With a cloud-native architecture, NovaDB efficiently utilizes cloud resources, ensuring optimal performance and cost management. The platform’s flexibility enables dynamic resource allocation based on workload demands, allowing businesses to scale their operations without worrying about infrastructure limitations.
No Vendor Lock-In Thanks to Flexible Deployment Options (Cloud, On-Prem, Hybrid)
NovaDB offers flexible deployment options, including cloud, on-premises, and hybrid models, ensuring that businesses are not locked into any single vendor. This flexibility allows organizations to choose the deployment model that best fits their operational needs and compliance requirements, providing greater control and minimizing dependency on specific cloud providers.
Security & Governance
Full Encryption of Data at Rest and in Transit
NovaDB ensures the highest level of data protection with full encryption for both data at rest and in transit. This guarantees that sensitive business and customer information is securely stored and transmitted, minimizing the risk of unauthorized access and ensuring compliance with security standards.
Support for SSO, OAuth & Active Directory Integration
NovaDB supports Single Sign-On (SSO), OAuth, and Active Directory integration, streamlining authentication and user management. These options provide businesses with flexible, secure login processes, ensuring smooth user access control while maintaining high security standards.
Multi-Tenant Architecture for Secure Data Isolation
NovaDB's multi-tenant architecture ensures secure data isolation between different users and clients. This feature guarantees that each organization’s data is kept separate and secure, even when hosted on the same platform, offering peace of mind for businesses managing sensitive or confidential information.
Granular Rights Management with Customizable Roles & Permissions
NovaDB offers granular rights management with highly customizable roles and permissions, allowing businesses to define specific access levels tailored to their unique needs. This feature ensures that only authorized users can access or modify sensitive content and data, enhancing security and compliance with internal policies. Businesses can configure advanced user interaction models and team setups in addition to traditional role-based access control (RBAC). This provides fine-grained control over who can view, edit, and manage various types of content and product data, improving collaboration, security, and workflow efficiency across teams.
History Tracking for Data Objects
NovaDB provides detailed version control that tracks not only changes to content but also the underlying data, such as product specifications. This feature maintains a complete record of all changes, allowing businesses to monitor the evolution of content and data over time. By providing a transparent history of updates, NovaDB ensures accountability, facilitates auditing, and helps teams revert to previous versions when necessary, ensuring data integrity and consistency across all touchpoints.
Administration & Monitoring
Easy-to-Use Web Dashboard with Configurable Views
NovaDB features an intuitive web dashboard with customizable views, providing administrators with an efficient way to manage and monitor system performance. This user-friendly interface allows for easy access to key metrics, operational insights, and configuration settings, making it simple for teams to track and optimize platform performance.
Automatic Updates & Maintenance via the SaaS Model
With its SaaS model, NovaDB ensures automatic updates and maintenance, relieving businesses from manual patching and system upgrades. This feature guarantees that the platform is always up-to-date with the latest features, performance improvements, and security patches, without requiring intervention from IT teams.
Optional Integration of AI-Powered Analytics for Performance Insights
NovaDB’s open and modular architecture enables the optional integration of AI-powered analytics tools. These can be used to analyze system usage patterns, detect inefficiencies, and derive actionable insights for performance optimization. By combining NovaDB with third-party AI solutions or custom models, businesses gain the potential to further automate decision-making and continuously improve platform operations.
Use Cases & Industry Solutions
Product Information Management (PIM)
NovaDB excels in Product Information Management (PIM), allowing businesses to centralize and streamline their product data across various channels. With its flexible structure, businesses can ensure consistent and accurate product information for all stakeholders, from internal teams to customers, improving efficiency and data quality.
E-Commerce & Online Catalogs
NovaDB powers seamless e-commerce experiences by enabling the creation and management of dynamic online catalogs. Its robust API and omnichannel capabilities ensure that product data is consistent and up-to-date across all digital touchpoints, driving smoother customer interactions and optimizing sales performance.
Web Content Management & Headless CMS for Digital Platforms & Mobile Apps
NovaDB functions as a headless CMS, offering businesses the flexibility to manage and distribute content across multiple digital platforms, including websites, mobile apps, and other digital channels. Its decoupled architecture allows for personalized, responsive content delivery across a variety of devices, ensuring an optimized user experience. With scalable and customizable features, NovaDB enhances content agility, making it easier to update and manage content while improving engagement across all touchpoints. The platform’s flexibility and scalability support seamless updates and consistent content delivery, enabling businesses to meet evolving digital demands.
Technical Documentation
NovaDB supports the creation and management of technical documentation through its Component Content Management System (CCMS). This solution allows businesses to produce, edit, and maintain structured technical content. It enhances documentation efficiency while ensuring consistency and compliance across multiple formats and languages.
Automated Publication of Complex Documents (PDF, Word, InDesign)
NovaDB automates the publication of complex documents, including PDFs, Word files, and InDesign layouts. This feature reduces manual intervention by automatically generating high-quality documents from product data, ensuring consistency, reducing errors, and accelerating time-to-market for marketing, technical, and business documentation.
.png?w=2048&etag=eo-qMnPGk72OBY9EO1JEGQ)
Research & Data Analysis
NovaDB enables advanced research and data analysis capabilities, allowing businesses to extract insights from large volumes of data. This feature supports informed decision-making by providing access to real-time, actionable data, helping organizations optimize operations, enhance customer experiences, and drive business growth.
